What to Buy Your Kids this Black Friday: Make them Millionaires

By Dale Gillham and Fil Tortevski
Every November, millions of parents rush to fill their shopping carts with toys, screens, and gadgets their kids will forget by January. But what if you flipped the script this Black Friday and used those same discounts to buy something that could change your child’s financial future? Because the people getting rich from Black Friday aren’t the shoppers, they’re the shareholders.
Instead of spending money on depreciating items this year, turn your Black Friday shopping spree into a wealth-building moment for your kids with these three powerful strategies.
1. Buy their first shares
Instead of buying the latest gadget, purchase the company’s shares that sell it. Harvey Norman, JB Hi-Fi, and Woolworths, to name a few, are raking in billions from your spending. So why not make your kids part-owners?
Invest $500 in a blue-chip stock and if it compounds at 8 per cent a year, by the time they’re 30, it could be worth over $5,000. And with many brokers offering free-trade deals around Black Friday, this is the cheapest time of the year to start.
2. Buy financial education, not just entertainment
The best-performing asset isn’t a stock; it’s financial literacy. Use Black Friday deals to purchase investing courses, money games, or finance books for kids, tools that will shift how they think about money forever.
Online platforms like Udemy and Coursera often discount beginner investing or finance courses by 80–90 per cent. You could even look at our nationally accredited share trading course, which has helped thousands of Australians take control of their wealth. It’s one of the best long-term gifts you can give, a skillset that lasts a lifetime.
If your child prefers reading, pick up a copy of Making Money Made Simple by Noel Whittaker or our own book, Accelerate Your Wealth. Both offer simple, practical guides that can teach them how to think like an investor instead of a consumer. You’re not just teaching them to save, you’re teaching them how to build, compound, and manage their wealth.
3. Buy the Tools That Create, Not Consume
The future millionaires won’t just invest, they’ll innovate. Instead of another screen or game console, buy tools that allow your kids to create and think independently. A laptop or tablet to code, design, or track the markets.
Consider purchasing subscriptions to stock simulators or market-tracking apps where they can follow real-time ASX movements or even entrepreneurship kits that encourage creative problem-solving and business thinking.
Think of these as “earning-capacity assets”, tools that build the mindset every entrepreneur and investor needs to start with. The earlier a child learns to analyse trends, think strategically, and innovate, the more naturally they’ll understand how the market rewards those who create value.
The Bigger Lesson
Every parent wants to give their kids more, but the ones who provide them with knowledge, ownership, and opportunity are the ones who create generational wealth.
So, this Black Friday, skip the queues and the chaos. Buy your kids something they can own, learn from, or build on because they're the tools that compound long after the sales end.
What were the best and worst-performing sectors last week?
The best-performing sectors included Energy, up 5.37 per cent, followed by Real Estate, up 1.92 per cent and Utilities, up 1.79 per cent. The worst performing sectors included Materials, down 2.01 per cent, followed by Health Care, down 1.13 per cent and Consumer Staples, down 0.70 per cent.
The best performing stocks in the ASX top 100 included Pilbara Minerals, up 20.52 per cent, followed by Woodside Energy, up 10.41 per cent and IGO Limited, up 9.40 per cent. The worst-performing stocks included Newmont Corporation, down 15.21 per cent, followed by Ramelius Resources, down 12.94 per cent and Genesis Minerals, down 12.78 per cent.
What's next for the Australian stock market?
This week, the All Ordinaries Index briefly climbed to a new all-time high above 9,400 before sellers stepped in, erasing much of the strength earlier in the week. Even so, the index managed to close the week just under 0.3 per cent higher, its third straight week of record highs, which is proof that momentum remains firmly bullish.
Energy and Real Estate led the gains, but the real takeaway was the market’s breadth: Almost 80% of the ASX sectors were in positive territory, with materials being the weakest sector. However, given how hard the materials sector has rallied in recent weeks, the pullback looks more like healthy profit-taking than weakness, and it could be setting the stage for the next wave of buying in that space.
Looking at the broader index, holding above 9,300 is a strong sign the uptrend remains intact and opens the door to a test of 9,600 before year-end. A drop below 9,300 next could see a short-term pullback toward 9,100, but with the bulls still in control, 9,300 should provide strong near-term support.
Seasonally, November and December are among the market’s strongest months. With house prices continuing to climb and a potential rate cut still on the horizon, confidence is building. That optimism could soon spill into consumer staples and discretionary stocks as Australians feel wealthier heading into the holiday season.
Still, investors should remain selective. Many stocks that have already run hard may be due for a pause. The focus now should be on those showing fresh technical strength, companies just starting new uptrends or breaking out with momentum, where the subsequent rise is just beginning.
For now, good luck and good trading.
Dale Gillham is the Chief Analyst at Wealth Within and the international bestselling author of How to Beat the Managed Funds by 20%. He is also the author of the award-winning book Accelerate Your Wealth—It’s Your Money, Your Choice, which is available in all good bookstores and online.
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